HEALTH TRENDS TRACKER

The Freshest Insights into Consumer Trends in Health & Wellness

Tracking Consumer Trends in Health & Wellness

The Numerator Health Trends Tracker monitors sales trends and consumer sentiment in select health categories including: fresh & frozen produce, vitamins & supplements, activity trackers, and more. Stay up-to-date with biweekly updates and fresh looks at 2021 consumer health trends.

What's Covered?

  • Sales trends across key health & wellness categories like fresh & frozen produce, fresh poultry, alternative meats, vitamins & supplements, and activity trackers.
  • Purchase drivers for select health & wellness categories
  • Impact of new year's resolutions and COVID-19 behavioral changes on health category purchases
  • Consumer sentiment on health in 2021

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