NUMERATOR SURVEY PANEL​

Interact with verified buyers.

Our single-sourced collection of purchase data and consumer attributes allows you to engage with your most qualified consumers without lengthy screeners or the risk of recall bias.

Fast feedback from the right audience.

With over 600K active monthly panelists in Numerator’s Survey Panel, you are able to interact with verified buyers and get fast responses from the right audience. Trigger surveys by product-purchased, store-shopped, demographic group, or any combination of these.

600K

MONTHLY ACTIVE HOUSEHOLDS

2.5K

DEMOGRAPHIC & PSYCHOGRAPHIC ATTRIBUTES

50%+

RESPONSE RATE WITHIN DAYS

Interact with Survey Panelists through our Verified Voices offerings.
Numerator Surveys allows you to interact with verified consumers to understand the “why behind the buy,” whether it be for quantitative or qualitative research.
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See more trips, more channels, and more insights.

More Data Updates Monitor changing consumer behaviors and sentiments on demand.

More Channels and More Products Capture purchases of all product categories across all channels.

More Consumer Context Gain richer consumer understanding with 2,500+ demographic, psychographic and media consumption attributes.

Brands that trust Numerator Omnipanels

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SIMPLY-GOOD-FOODS@2x

Stay in the know with the latest from Numerator.

Report
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Our just-published report leverages Numerator’s proprietary consumer panel to analyze the behavior of verified fast food guests who actively use…
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White Paper
Risky Recall: Why Verified Buyer Data Is the New Research Imperative
Discover the disconnect between what consumers say and what they do. Numerator's latest study compares survey responses to actual purchase…
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Article
Summer Vacation 2025: Who’s Traveling and Who’s Not?
Explore how Gen Z and Millennials are driving growth in private label sales and what brands must do to meet…
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Grow more with modern insights.

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Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.