Track the changing prices of everyday goods with Numerator's weekly Price Pulse. See the Data >>

A SINGLE DATA SOURCE. INFINITE INSIGHTS.

The data brands need to act decisively — directly from consumers.

Consumers are under unprecedented pressure. Brands are facing increasing uncertainty. Get unparalleled insights into shifting consumer behaviors to confidently act in today's dynamic market.

Homepage Woman

Unlock the deepest understanding of your consumers.

More trips across more channels.

Infinite insights to help you know more.

observe

UNDERSTAND

Go deep on the purchase actions taken by consumers both in-store and online—and the promotions that influence them.

INTERACT

INTERACT

Engage with verified buyers to uncover how attitudes, opinions and experiences affect their decisions to buy.

MEASURE

MEASURE

Enrich the results of consumers’ actions to drive growth for your brand and business.

CONNECT

CONNECT

Securely connect our first-party consumer data with your data sets for even richer insights.

Over 1,300 manufacturers, retailers and agencies trust Numerator to know more about their consumers.

Target
Unilever
Coca-Cola
Starbucks
Walmart
Thumbnail

A modern panel for insight into modern consumers.

The Numerator OmniPanel provides a single source of consumer insights to help you market to consumers — not demographics.

0
B+

Shopping Trips Captured

0
k+

Retailers Tracked

0
+

Psychographic & Media Consumption Attributes

bg

Panel Data Feeds

Numerator's first-party consumer data does the work of multiple data sources to unlock insights others miss.

Find out how Numerator can help your brand grow more.

NUM-WR-2019 Get In Touch - No Data Type