Unlock growth with a comprehensive understanding of your consumers and the omnichannel marketplace.
Restaurant consumer behavior has changed drastically over the last several years, as consumers trialed delivery services during the pandemic, formed new eating habits while spending more time at home, and are now searching for value amidst ongoing inflation — leaving restaurants unsure of which levers to pull to drive growth. Numerator can help. We know who your guests are, what they buy at competitive restaurants, stores, or via delivery services, and what offers will engage them.
Drive Market Share Growth
Understand market share for your competitive landscape in unprecedented detail, with views across demographics, geographies, dayparts, and meal occasions — and which consumers are driving that market share.
Both Buy and Why
Innovate with Direct Consumer Feedback
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Each panelist is tracked across all channels — which is the only way to understand switching.
We capture each panelists’ app purchases, 3PD orders, and in-store purchases, so you can identify growth opportunities.
We can report within days, using % of households reporting.
The scale you need for consumer-driven data.
Leading LSRs depend on Numerator data to unlock growth.
Measure your true market share.
Welcome to a new era of market analytics. Numerator TruView allows you to measure your market share across all channels and with consumer context — at the speed of the consumer.
Our latest Restaurant insights.
Get a clear understanding of consumer preferences— from food choices and cooking habits to dining decisions— to maximize growth opportunities.
Carving out the Pumpkin Spice Market
Learn how pumpkin spice is striking a gourd with consumers and get the insights you need to spice things up in your organization.
Delivery Deep Dive
Get an unprecedented view of third-party delivery services, their impact on restaurant performance, and the effects on consumer behavior.