What would you do if you knew which portfolio brands or categories were the point of entry and understood how consumers progress across your portfolio over time?
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Features that give you more.
More channels. More visibility. More competitive edge.
Point of entry analysis
Create a strategy that maximizes your opportunity to convert first time buyers.
Portfolio engagement analysis
Understand how consumers, new and existing, evolve across your products and brands.
Incremental penetration opportunities
Optimize products and assortment to maximize ROI from existing consumers and drive incremental penetration from new buyers.
Automate analysis across countless data points to identify emerging trends.
Standardize and simplify measurement across products and categories in your portfolio with on-demand scorecarding.