All retail channels, from Convenience to QSR to Ecommerce
Deep insights via surveys that combine shopper behaviors with attitudes, opinions, and media consumption
Insights on demand
On-demand access to path & purchase data updated daily
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Reports that give you more.
More channels. More insights. More competitive edge.
Numerator's OmniPanel by the numbers.
More shopping trips per month
Survey response rate
Numerator solutions for
Maximize the value of your marketing campaigns by monitoring and analyzing competitive advertising, creative execution and media usage across traditional and digital media.
Shopper & People Insights
Our panel size, trip counts, and omnichannel coverage provide the sample you need to optimize in-store marketing and merchandising to grow basket size amongst your most valuable shoppers.
Reach existing, new, and lapsed customers to find the right strategies to drive traffic by understanding their motivators, their omnichannel activity, and purchase behavior.
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Regional Retail Dashboard
Explore omnichannel purchase and promotions trends across the four United States census regions
“Convenience stores only appeal to a niche group – rural, low-income, older males.”
Cold Vault Amidst COVID-19
Understanding the Dynamic Behavior of Today’s Buyer