AGENCIES

Compete more effectively for consumer attention.

Strike the right balance between persuading consumers and spending more effectively.

Earn the hearts and minds of consumers… and your clients.

Most agencies have one goal—to help their clients grow more, through advertising that resonates with consumers on an individual level. Numerator can help your team achieve that goal. Our comprehensive consumer insights solutions will help you identify your target audience and get to know them at a deeper level, so you can plan smarter and win with clients.

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Understand today’s shoppers

Know more about your client’s buyers—or any shopper group—than they even do.

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Find growth opportunities

Identify valuable, untapped audience segments and learn how to effectively influence them.

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Win over new clients

Prepare advanced client pitches with data and insights from a trusted industry source.

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Get more
with Numerator.

First-party purchase data

Our gamified and user-friendly consumer app leads to a larger, more representative and highly engaged panel that provides deeper consumer insights

Omnichannel visibility

Data across all channels — from C-stores to QSR to ecommerce — and ~44k retailers, like Sephora, Home Depot, Walmart, Amazon, Aldi, CVS, Kroger, and McDonalds

Holistic shopper understanding

Build rich consumer profiles with 500+ psychographic attributes and 150+ media consumption habits, for tighter targeting and more relevant messaging

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Agencies that trust Numerator.

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More trips. More retailers. More insight.

Numerator’s first-party consumer insights data is powered by the Numerator OmniPanel—America’s largest and most representative consumer purchase panel, capturing more receipts, more trips and more retailers than legacy panels.

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Numerator’s OmniPanel by the numbers.

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Receipts captured

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Active panelists

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Retailers tracked

Grow more with Numerator.

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