First-party purchase data
Our gamified and user-friendly consumer app leads to a larger, more representative and highly engaged panel that provides deeper consumer insights
Data across all channels — from C-stores to QSR to ecommerce — and ~44k retailers, like Sephora, Home Depot, Walmart, Amazon, Aldi, CVS, Kroger, and McDonalds
Holistic shopper understanding
Build rich consumer profiles with 500+ psychographic attributes and 150+ media consumption habits, for tighter targeting and more relevant messaging
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Find the right solution.
Get a deeper understanding of consumers—who they are, how they shop, their interests and media habits—with data from America’s largest and most representative purchase panel.
Pair sophisticated purchase data with psychographics and media consumption attributes to create high-performing custom audience segments.
Skip the qualifying questions and quickly zero in on known purchasers, to learn the “why behind the buy” or test campaign creative.
Numerator’s OmniPanel by the numbers.
Numerator Ad Intel
The Industry’s Fastest Omnichannel Creative + Spend Data
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We’ve surveyed over 3,000 consumers to understand how they expect to celebrate— and shop for— upcoming 2021 holidays.
Which strategies were the most successful, which new consumer behaviors will stick, and how QSRs can craft ads and messaging to take advantage of these trends?
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