Report
| Jan 24, 2022

Oat: The New G.O.A.T. in Milk

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Get an overview of the Oat Milk Category: As Non-Dairy Milk Alternatives continue to grow, how does Oat Milk compare to Almond and Coconut? And who are the shopper purchasing Oat Milk?

 

Download this report to learn:

  • The performance and evolution of the non-dairy milk alternative category
  • Who is the oat milk shopper and what other types of milk are they buying
  • Where is oat milk sourcing volume from?
  • The incrementality of oat milk to the non-dairy milk alternative category
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