Report
| Jan 21, 2022

2022 Valentine’s Day Consumer Intentions

To help brands, retailers and agencies inform their strategies for Valentine’s Day 2022, we surveyed 1,200 Valentine’s Day celebrators about their upcoming plans for the holiday.

Download the report to find out how consumers plan to celebrate and shop for Valentine’s Day 2022. You’ll learn:

  • Valentine’s Day celebrator's expectations for in-home and out-of-home activities
  • What items consumers plan to gift their Valentines (or themselves) this year, and how that varies by demographic
  • How consumers expect inflation to impact their Valentine’s Day shopping plans
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