2022 Holiday Preview
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White Paper
Tony’s Chocolonely leverages Numerator Insights and Verified Voices to successfully gain a holistic understanding of their shoppers attitudes and behaviors to build a strategic roadmap for future growth.
Learn how Tony’s Chocolonely improved their shelf presence and expanded distribution in a category dominated by well-established legacy brands.
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Price Sensitivity Redefines the Consumer Electronics Market
As consumer confidence shifts, shoppers are approaching the consumer electronics market with greater intention and a stronger focus on value.…
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Play Has No Age: Trends Redefining the Toy Industry
As the toy industry evolves, shoppers are gravitating toward brands that reflect their interests and lifestyles. To stay top of…
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
