Numerator TruView Explainer
Omnichannel share measurement with consumer context.
Welcome to a new era of market analytics. Numerator TruView allows you to measure your market share across all channels and with consumer context – at the speed of the consumer.
Omnichannel market share: Consumer spend doesn’t just occur in the subset of brick and mortar retailers that POS tracks. Measure the entire market – so you don’t miss an opportunity.
Consumer context: Dive into deep cuts of market share previously unavailable, such as share of Hispanic Millennials in California, using a 1MM+ panelist-based measurement system.
Complete clarity: Identify disruptive trends within days and create strategies faster by knowing which demographics and channels to focus on based on their potential.