HOME IMPROVEMENT

Capture more share
of home improvement growth.

Nail your strategy with more comprehensive, real-time insights into shopper behaviors, opinions and influencers.

Win the modern home
improvement shopper.

Building an effective strategy for winning modern consumers requires unmatched insight into consumer purchase behavior, opinions and  influencers. Legacy data solutions are slow and provide incomplete and inaccurate measurement. With Numerator, home improvement brands and retailers have any-time access to the industry’s fastest and most accurate consumer insights data, compiled from actual receipts provided by our modern (and massive) consumer panel — not from recall surveys.

consumer insights

Track purchase behaviors

Understand what consumers are buying, where they’re shopping, and how much they’re spending with our highly-engaged consumer panel.

consumer survey tools

Find out what
consumers think

Issue targeted surveys to consumers throughout the buying journey based on their behavior so you know exactly what consumers are thinking.

create compelling messaging

Optimize marketing strategies

Keep your advertising, promotional and pricing strategies competitive with the industry’s most comprehensive omnichannel path intelligence.

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Numerator N

Get more from the modern consumer panel.

More panelists

1M+ Panelists uploading receipts to the Numerator OmniPanel - America’s largest, most representative consumer panel

More trips

1 Billion+ Shopping trips captured and 13x more trips captured than legacy panels

More retailers

44K+ Retailers tracked across more channels – from home improvement stores to big box to ecommerce

Request A Demo

NUM-WR-2019 Get In Touch - No Data Type

Brands and retailers growing with Numerator.

ledvance
lowe's logo
scotts home improvement customer

Track the pricing & marketing that influences purchases.

Pricing Intel

pricing intelligence

Stay price competitive.  Make effective pricing strategy decisions with real-time pricing and assortment data collected across 5,600+ retailer websites, with visibility into private label and no limitation on SKUs monitored.

MAP Intel

map monitoring

Protect your brand equity. Efficiently monitor reseller channels for pricing policy compliance with automated price monitoring and manage enforcement efforts through an interactive dashboard.

Promotions Intel

promotions intel

Increase the effectiveness of your trade promotions. Gain a complete view of retailers’ print and digital promotional tactics, assortment and versioning, allowing you to effectively plan trade promotions that attract the attention of consumers and retail trade partners alike.

Ad Intel

ad tracking

Keep pace with the advertising landscape. Make better advertising decisions by efficiently monitoring and analyzing competitive advertising spend, creative execution, and media usage across traditional and digital channels.

Learn more about your home improvement shopper today.

NUM-WR-2019 Get In Touch - No Data Type