HOME IMPROVEMENT TRACKER

The most complete insights into Home Improvement
consumer trends.

The newly refreshed Numerator Home Improvement Tracker provides quarterly insight into omnichannel consumer buying behavior and promotional activity in select home improvement categories. Powered by Numerator’s panel of over 225,000 shoppers, the tracker provides a high-level view into emerging trends and category metrics for the home improvement industry.

There's more to know.

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PRO vs DIY Shoppers

Learn about these key home improvement shopper groups and how to target them more effectively.

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Smart Home Insights

Get the latest insight into consumer buying behavior and sentiment for the smart home category.

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Financial Outlook Tracker

Track how consumers feel about their finances, and how inflation is impacting intentions for future home projects.

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2020 Subscription Form