Holiday insights
through all of 2022.

Numerator’s 2022 Thanksgiving Preview provides insight into consumer shopping & celebration plans for the holiday. Powered by a survey of nearly 1,100 consumers fielded in early November, the report outlines how shoppers plan to celebrate the holiday, where they’ll shop for supplies, what they’ll buy and how much they intend to spend. 

Numerator’s 2022 Halloween Preview provides insight into consumer shopping & celebration plans for the holiday. Powered by a quantitative survey of over 1,000 consumers along with qualitative interviews fielded in mid-September, the report outlines how shoppers plan to celebrate the holiday, where they’ll shop for supplies, what they’ll buy and how much they intend to spend.

Numerator’s 2022 Labor Day Weekend Preview includes insights into consumer shopping & celebration plans for the upcoming holiday. Powered by a survey of over 1,000 consumers fielded early-August, the report outlines how shoppers plan to spend their Labor Day weekend, with additional insights into Labor Day Weekend sale events.

Numerator’s 2022 Independence Day Preview provides insight into consumer plans for America’s birthday. Powered by a survey of over 1,100 consumers fielded in mid-June, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop for supplies, what they’d buy and how much they intended to spend. Additional breakouts by generational splits.

Numerator’s 2022 Father’s Day Preview Report includes insights into consumer shopping & celebration plans for Father’s Day. Powered by a survey of over 1,500 consumers fielded mid-May, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop, what they’d buy and how much they intended to spend. Additional breakouts by fatherhood status.

Numerator’s 2022 Memorial Day Preview Report includes insight into consumer shopping & celebration plans Memorial Day. Powered by a survey of over 1,500 consumers fielded in late April, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop, what they’d buy and how much they intended to spend. Additional breakouts by geographic regions.

Numerator’s 2022 Mother’s Day Preview Report includes insights into consumer shopping & celebration plans for Mother’s Day. Powered by a survey of over 1,000 consumers fielded mid-April, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop, what they’d buy and how much they intended to spend. Additional breakouts for households with children.

Numerator’s 2022 Cinco de Mayo Preview Report includes insights into consumer shopping & celebration plans for Cinco de Mayo. Powered by a survey of over 1,000 consumers fielded mid-April, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop, what they’d buy and how much they intended to spend. Additional breakouts for Hispanic consumers.

Numerator’s 2022 Easter Preview Report includes insights into consumer shopping & celebration plans for Easter. Powered by a survey of over 1,100 consumers fielded in late March, the report outlines how shoppers planned to celebrate the holiday, where they expected to shop, what they’d buy and how much they intended to spend. Additional highlights of top candy brands.

Numerator’s 2022 Super Bowl Preview Report includes insights into consumer shopping & celebration plans for Super Bowl. Powered by a survey of over 1,500 consumers fielded in mid-January, the report outlines how shoppers planned to celebrate the event, where they expected to shop, what they’d buy and how much they intended to spend. Additional breakouts by level of sports fandom.

Numerator’s 2022 Valentine’s Day Preview Report includes insights into consumer shopping & celebration plans for Valentine’s Day. Powered by a survey of over 1,200 consumers fielded in mid-January, the report outlines how shoppers planned to celebrate the event, where they expected to shop, what they’d buy and how much they intended to spend. Additional highlights of top gifting categories for shoppers.