WE’VE RAISED THE BAR FOR CONSUMER PANELS — AGAIN.

Single data source. Infinite consumer insights.

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.

Unlock the deepest understanding of your consumers.

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Understand

Go deep on the purchase actions taken by consumers both in-store and online — and the promotions that influence them.

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Interact

Engage with verified buyers to uncover how attitudes, opinions and experiences affect their decisions to buy.

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Measure

Enrich the results of consumers’ actions to drive growth for your brand and business.

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Connect

Securely connect our first-party consumer data with your data sets for even richer insights.

Panel Data Feeds

Numerator’s first-party consumer data does the work of multiple data sources to unlock insights others miss.

CASE STUDY

RISE Brewing Company

Learn how RISE Brewing partnered with Numerator Insights to show the value of their brand, their loyal consumers, and why they deserved to be on the shelf.

CASE STUDY

Waterpik

Learn how Waterpik uncovered rich insights into the preferences of Costco shoppers through a Conjoint Analysis and follow-up Instant Survey, helping them optimize their product bundle to best meet consumer needs.

CASE STUDY

Bimbo Bakeries

Learn how BBU leveraged Numerator Promotions Intel & Numerator Promo Insights to identify the optimal promotional strategy and confidently make the shift, resulting in increased profits across the brand and broader BBU product portfolio.

CASE STUDY
Rise Brewing Company
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Rise Brewing Company
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Rise Brewing Company
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A modern panel for insight into modern consumers.

The Numerator OmniPanel provides a single source of consumer insights to help you market to consumers — not demographics.

2B+

SHOPPING TRIPS CAPTURED

44k+

RETAILERS TRACKED

2,500+

PSYCHOGRAPHIC & MEDIA CONSUMPTION ATTRIBUTES

Stay in the know with the latest from Numerator.

Case Study
Every Man Jack, leader in the men’s care category, leverages Numerator Insights and Verified Voices
As an innovator in the men’s personal care category, Every Man Jack sought to maintain their leadership in a category…
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Case Study
Saffron Road identifies growth opportunities among Millennials and Gen Z
Learn how Saffron Road gained deeper understanding of their consumer to win new partnerships at key retailers.
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Report
Paw Power: Pet Purchasing Trends
Numerator's Paw Power: Pet Purchasing Trends report breaks down the continued growth of the pet industry in a post-COVID world…
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Over 1,300 manufacturers, retailers and agencies trust Numerator to know more about their consumers.

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Find out how Numerator can help
your brand grow more.

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.

Grow more with modern insights.

Get your free demo today!

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.