Increase the Effectiveness of Trade Promotions

Numerator Promotions Intel

Numerator’s promo intelligence solution allows brands and retailers to effectively plan trade promotions that entice shoppers to their stores, increase basket size, and drive product sales.

Industry’s fastest trade promotions visibility.

Gain fast promotional intelligence — whether it be via circulars, online, social, broadcast or email — and build an effective promotions strategy based on a complete view of retailers’ promotional tactics, assortment, and versioning.

Save time

Save time
Automate near-real-time omnichannel promotions monitoring
 

Ensure Compliance

Ensure Compliance
Verify retailer trade activities with the industry’s fastest proof of performance
 

Maximize Sales Lift

Maximize Sales Lift
Identify promotional characteristics that attract attention and drive product sales

Promotions Intel by the Numbers

1,450+
retailers covering CPG and Durables
1,100+
product categories tracked
200K+
ad blocks coded per week

Promotions Intel Features

Omnichannel view 

Leverage an unbiased omnichannel view for how your retailer partners are pricing and promoting your brands vs. your competition across print, digital, and broadcast.

Omnichannel view
Unmatched speed 

Receive near-real-time complete information. Gain complete coverage insight the same day ads drop in-market.

Unmatched speed
Store level data 

Winning occurs one store at a time, one buyer at a time. Leveraging store by store circular data drives retail sales, mapping directly to UPCs and enriching your internal data to facilitate smarter trade promotion decisions.

Store level data
Digital Promotions Intel 

Numerator’s Online Promotional monitoring captures retailers' Homepage, Department Page, Deal/Coupon Page & Featured Holiday Shops.

Digital Promotions Intel
Deeper insights 

See how ad quality, competitive ad share, pricing, promotional tactics, placement, and timing impact promotion effectiveness.

Deeper insights

Brands, retailers, and agencies that trust Numerator Promotions Intel

promotional analysis

How effective are your promotions?

Inform your strategy by correlating shopper behavior to your promotion analytics with Numerator Insights, powered by the Numerator OmniPanel.

Case Study: Increasing marketing effectiveness with Promotions Intel

MillerCoors partnered with Numerator to receive a customized solution that aligned sales data with promotional activities captured via Numerator Promotions Intel.

 
 
miller coors promo effectiveness

Find out how Numerator can help your brand grow.

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