The secret to the industry’s fastest trade promotions visibility? More.
Promotions Intel keeps you ahead of the market. With more print and digital coverage of weekly ads - now including Digital Temporary Price Reductions. Understand the dynamic promotional landscape while verifying trade activities with the industry’s fastest proof of performance.
Fast landscape insights
Automated and near-real-time insight into shifts across print and digital promotional tactics.
Ensure compliance
Verify retailer trade activities with the industry’s fastest proof of performance.
Maximize sales lift
Identify promotional characteristics that attract attention and drive product sales.
More data,
driving more growth.
Comprehensive promotional data set
Optimize promo activity by leveraging an unbiased omnichannel view of in-market activities. Numerator offers the most comprehensive promotional data set across circular and digital.
Deeper insights
Numerator tracks 50 metrics on each ad block. For the top 250 retailer banners in Food, Drug, Mass, Club, and Pet, we have data to the individual store level that can be aggregated to the market, state, or region.
Features that give you more.
More channels. More visibility. More competitive edge.
Omnichannel view
Leverage an unbiased omnichannel view of how your products and competitive products are priced and promoted across print, digital, broadcast – and even digital rebates.
Unmatched speed
Receive near-real-time promotional intelligence. Gain complete coverage insight the same day ads drop in-market.
Store-level data
Winning occurs one store at a time, one buyer at a time. Leveraging store by store circular data drives retail sales, mapping directly to UPCs and enriching your internal data to facilitate smarter trade promotion decisions.
Digital promotions intel
Numerator’s Online Promotional monitoring captures retailers' Homepage, Department Page, Deal/Coupon Page & Featured Holiday Shops.
Temporary price reductions
Get a more complete view of promotions that includes TPRS -- often the largest trade spend line item.
Promotions Intel by the numbers.
Retailers covering CPG and Durables
Product categories tracked
Ad blocks coded per week
Brands and retailers that trust Numerator
Promotions Intel.
Case study: MillerCoors
increases marketing effectiveness.
MillerCoors partnered with Numerator to receive a customized solution that aligned sales data with promotional activities captured via Numerator Promotions Intel.
