Now get a more complete view of promotion activity with Digital TPR Coverage. Learn More.

NUMERATOR PROMOTIONS INTEL

Our Promotion Tracking offers insight into what motivates consumers

Numerator’s promotion tracking solution that allows brands and retailers to quickly adjust their promotional strategy to meet shopper needs.

Act confidently with the industry’s fastest trade promotions visibility.

Promotions Intel keeps you ahead of the market. With more print and digital coverage of weekly ads - now including Digital Temporary Price Reductions. Understand the dynamic promotional landscape while verifying trade activities with the industry’s fastest proof of performance.

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Fast landscape insights

Automated and near-real-time insight into shifts across print and digital promotional tactics.

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Ensure compliance

Verify retailer trade activities with the industry’s fastest proof of performance.

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Maximize sales lift

Identify promotional characteristics that attract attention and drive product sales.

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More data,
driving more growth.

Comprehensive promotional data set

Optimize promo activity by leveraging an unbiased omnichannel view of in-market activities. Numerator offers the most comprehensive promotional data set across weekly ads and digital.

Deeper insights

Numerator's promo tracking follows 50 metrics on each ad block. For the top 250 retailer banners in Food, Drug, Mass, Club, and Pet, we have data to the individual store level that can be aggregated to the market, state, or region.

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How effective are your promotions?

Inform your strategy by correlating shopper behavior to your promotion analytics with Numerator Promo Insights, powered by the Numerator OmniPanel.

Features that give you more.

More channels. More visibility. More competitive edge.

Omnichannel view

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Leverage an unbiased omnichannel view of how your products and competitive products are priced and promoted across print, digital,  broadcast – and even digital rebates.

Unmatched speed

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Receive near-real-time promotional intelligence. Gain complete coverage insight the same day ads drop in-market.

Store-level data

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Winning occurs one store at a time, one buyer at a time. Leveraging store by store circular data drives retail sales, mapping directly to UPCs and enriching your internal data to facilitate smarter trade promotion decisions.

Digital promotions intel

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Numerator’s Online Promotional monitoring captures retailers' Homepage, Department Page, Deal/Coupon Page & Featured Holiday Shops.

Digital temporary price reductions

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Get a more complete view of promotions that includes Digital TPRs to better understand the promotional landscape.

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Promotions Intel by the numbers.

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Retailers covering CPG and General Merchandise

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Product categories tracked

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Ad blocks coded annually

Brands and retailers that trust Numerator
Promotions Intel.

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Case study: MillerCoors
increases marketing effectiveness.

MillerCoors partnered with Numerator to receive a customized solution that aligned sales data with promotional activities captured via Numerator Promotions Intel.

Find out how Numerator can help your brand grow.

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