Now get a more complete view of promotion activity: Introducing TPR Coverage. Learn More.

NUMERATOR PROMOTIONS INTEL

More visibility into
rapidly changing consumer needs.

Numerator’s promo intelligence solutions allow brands and retailers to quickly and effectively adjust their promotional strategy to better meet shopper needs in a market that is changing by the hour.

The secret to the industry’s fastest trade promotions visibility? More.

Promotions Intel keeps you ahead of the market. With more print and digital coverage – now including Temporary Price Reductions – know more about what’s happening all while verifying trade activities with the industry’s fastest proof of performance.

fast consumer insights

Fast landscape insights

Automated and near-real-time insight into shifts across print and digital promotional tactics.

ensure compliance

Ensure compliance

Verify retailer trade activities with the industry’s fastest proof of performance.

maximize sales lift

Maximize sales lift

Identify promotional characteristics that attract attention and drive product sales.

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More data,
driving more growth.

Comprehensive promotional data set

Optimize promo activity by leveraging an unbiased omnichannel view of in-market activities. Numerator offers the most comprehensive promotional data set across circular and digital.

Deeper insights

Numerator tracks 50 metrics on each ad block. For the top 250 retailer banners in Food, Drug, Mass, Club, and Pet, we have data to the individual store level that can be aggregated to the market, state, or region.

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How effective are your promotions?

Inform your strategy by correlating shopper behavior to your promotion analytics with Numerator Promo Insights, powered by the Numerator OmniPanel.

Features that give you more.

More channels. More visibility. More competitive edge.

Omnichannel view

omnichannel promo data

Leverage an unbiased omnichannel view of how your products and competitive products are priced and promoted across print, digital,  broadcast – and even digital rebates.

Unmatched speed

unmatched speed

Receive near-real-time complete information. Gain complete coverage insight the same day ads drop in-market.

Store-level data

store-level promotions data

Winning occurs one store at a time, one buyer at a time. Leveraging store by store circular data drives retail sales, mapping directly to UPCs and enriching your internal data to facilitate smarter trade promotion decisions.

Digital promotions intel

digital promotions intel

Numerator’s Online Promotional monitoring captures retailers' Homepage, Department Page, Deal/Coupon Page & Featured Holiday Shops.

Temporary price reductions

temporary price reductions

Get a more complete view of promotions that includes TPRS -- often the largest trade spend line item.

consumer insights solutions

Promotions Intel by the numbers.

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Retailers covering CPG and Durables

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Product categories tracked

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Ad blocks coded per week

Brands and retailers that trust Numerator
Promotions Intel.

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promotions intelligence client - mondelez
EA consumer electronics client
MolsonCoors
promotions intelligence client - dell
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Case study: MillerCoors
increases marketing effectiveness.

MillerCoors partnered with Numerator to receive a customized solution that aligned sales data with promotional activities captured via Numerator Promotions Intel.

Find out how Numerator can help your brand grow.

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