The Winning Basket: A Look at Thanksgiving Retail Promotions

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Numerator provides a Look at Thanksgiving Retail Promotions - with over 17 million turkey shopping trips to be had, Thanksgiving is one of the largest grocery shopping events of the year. Grocers have shown they’re willing to go the extra mile to drive traffic to their stores for Thanksgiving, including offering increasingly compelling promotions to drive costs down for their shoppers. In this whitepaper, Numerator compares basket data from the 2018 Thanksgiving holiday to the prior year. Fill out the form to see exactly how things have shifted.