Labor Day 2020 Promotions Review
Labor day is traditionally a key promotional event, with many retailers celebrating the unofficial end of summer by running promotions on products across a broad range of categories. But just like everything else this year, retailer promotional strategies surrounding key events continue to shift.
In the wake of Labor Day 2020, we analyzed our omnichannel promotional data to discover how retailers adjusted their promotions in response to on-going changes in consumers’ holiday buying behaviors.
Download this promotional event review to learn:
- What categories were promoted most for Labor Day 2020
- Which brands received the most promotional support
- How deep the discounts were overall and by category