Holiday Consumer Intentions Study: Q4 2021

To help brands, retailers and agencies inform their strategies for key holidays & events, we’ve surveyed nearly 5,000 consumers to understand how they expect to celebrate— and shop for— Halloween, Thanksgiving, Christmas & New Year’s.

Download the report to learn:

• How consumers feel about upcoming holidays & how they plan to celebrate
• What shopping behaviors and spending habits are likely to look like this fall & winter
• PLUS: How holiday expectations differ based on COVID-19 vaccination status & US Region