Enduring the Heat: How Weather & Climate Changes are Shifting Consumer Behavior
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‘Twas the Week Before Christmas: The Why Behind Holiday Gift Card Purchases
Gift cards are consistently the top gift that many consumers plan to give for Christmas— this year, 72% of consumers…
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Top Lessons from Our Spark Sessions: What Every Emerging Brand Leader Needs to Know
Key takeaways from Numerator Spark Sessions, a quarterly webinar series featuring fast-growing emerging brands and how consumer-led insights are driving…
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Webinar
Cyber Weekend 2025: Signals Shaping the Future of Consumer Electronics
Learn how consumer electronics brands and sub-categories performed during this critical shopping event, from Apple to Nintendo, and the shopper…
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White Paper: Clarifying the Roles of Omnichannel Market Share Measurement, POS and Panel Data.
Learn when it is appropriate to use POS data vs. Panel data vs. the newcomer, Omnichannel Market Share Measurement data, especially as they relate to understanding the behavior of today’s consumer.
