Consumer Impact Report: Stimulus Checks
To help brands and retailers better understand the effect of stimulus payments on consumer buying behavior, we surveyed over 1,500 households to find out how consumers say they spent their first and second US stimulus checks—and how they intend to spend a potential third.
Download the report to learn:
How consumers used their first and second stimulus payments, and how they intend to use a third.
How stimulus spending varies by household income level.
How consumers who saved their payments intend to use those savings in the future.
Which sectors and retailers saw the biggest boost in buy rate and household penetration in the weeks following the first stimulus payment.