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A Hard Pill to Swallow: Where Walgreens Shoppers Will Go if Closures Hit Home

How do shoppers feel about Walgreens closing 1,200 locations and where will they shift spending if their local Walgre...

An Update on the GLP-1 Landscape, featuring a Conversation with Morgan Stanley

On November 12 at 11am CT, join us for an update on the evolving GLP-1 consumer landscape and future considerations f...

Cooking Up Success: Limited Service Restaurant Performance with Price-Sensitive Consumers

Numerator’s Cooking Up Success report analyzes fast food restaurants’ performance with price-sensitive consumers— a k...

Unlocking Shopper Reactions to Secured Products

Numerator’s Unlocking Shopper Reactions report is based on a custom survey fielded to over 5,000 U.S. shoppers in Sep...

Making Sustainability Matter: The Path Forward for all Consumers

Watch to learn how sustainability has become a near-universal movement among consumers, with 95% claiming at least so...

2024 Q4 Holiday Preview

Numerator’s Q4 2024 Holiday Preview survey highlights celebration, shopping, and spending plans for Halloween, Thanks...

From Claimed to Confirmed: Reshaping Research with Verified Buyers

The industry primarily relies on respondents self-reporting of their behavior to determine whether or not they bought...

2024 Presidential Election’s Impact on Consumer Behavior

Learn how the 2024 presidential election may shape consumer behavior and spending. Explore key insights for brands an...

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