NUMERATOR SURVEY PANEL​

Interact with verified buyers.

Our single-sourced collection of purchase data and consumer attributes allows you to engage with your most qualified consumers without lengthy screeners or the risk of recall bias.

Fast feedback from the right audience.

Numerator’s Verified Voices survey panel connects you with 600K+ active monthly shoppers, delivering fast, reliable insights from real buyers. Held to the highest industry standard, every panelist submits at least one shopping trip every 60 days and has verified core demographics. With 2,500+ consumer attributes, you can engage your most valuable customers segmented by what they purchase, where they shop, and more.

600K

MONTHLY ACTIVE HOUSEHOLDS

2.5K

DEMOGRAPHIC & PSYCHOGRAPHIC ATTRIBUTES

50%+

RESPONSE RATE WITHIN DAYS

Interact with Survey Panelists through our Verified Voices offerings.
Numerator Surveys allows you to interact with verified consumers to understand the “why behind the buy,” whether it be for quantitative or qualitative research.
LEARN MORE

See more trips, more channels, and more insights.

More Data Updates Monitor changing consumer behaviors and sentiments on demand.

More Channels and More Products Capture purchases of all product categories across all channels.

More Consumer Context Gain richer consumer understanding with 2,500+ demographic, psychographic and media consumption attributes.

Brands that trust Numerator Omnipanels.

ALBERTSONS@2x
Unilever Logo
RECKITT@2x-1
SIMPLY-GOOD-FOODS@2x
Hershey logo

Stay in the know with the latest from Numerator.

Webinar
Consumer Signals Shaping the Future of QSR
Join our webinar unpacking the consumer signals shaping the future of quick-service restaurants, grounded in verified restaurant purchase data and…
Learn More
Webinar
Top Shelf Promotions: Trends Shaping the BevAlc Promotional Landscape
Join our webinar to explore the latest promotional and shopper trends in the adult beverage category.
Learn More
Article
Consumers Gear Up for a Major Sports Weekend: Super Bowl LX vs. 2026 Winter Olympics
Learn more about how consumers plan to engage with and shop for Super Bowl LX and the 2026 Winter Olympics.
Learn More

Grow more with modern insights.

Get your free demo today!

Our industry-leading panel is bigger and better than ever — going beyond omnichannel to give brands and retailers the insights they need to grow in ever-changing markets.