ENTERPRISE BRANDS - CONSUMER PACKAGED GOODS

Meet dynamic consumer needs as
they change faster
than ever.

You need comprehensive, real-time insights into shopper influencers, behaviors, and opinions to keep up and solve for tomorrow. What could you do with a more complete view of all your buyers?

Omnichannel consumer insights in a changing world.

Discover what you don’t know with more trips, more channels and more CPG insights.

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Every type of shopper

America's largest, most representative consumer panel

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Omnichannel visibility

All retail channels: bodegas to Big Box to ecommerce

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Both buy
and why

Purchase-triggered surveys link behaviors and attitudes

fast consumer panel data

Fast
insights

On-demand access to purchase data, updated daily

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We understand what others can't.

Omnichannel panelists

Each panelist is tracked across all channels — which is the only way to understand switching

Ecommerce coverage

Leading source of growth — 46% of all consumer buying is in non-traditional channels

Technology-driven speed

We can report within days, using % of HHs reporting

Request A Demo

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CPG categories getting more.

More coverage. More insights. More growth. 

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BevAlc & Beverage

Gain an omnichannel view of what consumers are drinking both on- and off-premise, including liquor, kombucha and craft beer.

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Food & Restaurants

Understand the omnichannel food marketplace and gain insight into private label, QSR, and non-traditional channels.

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Health & Beauty

Discover what consumers are putting on and in their bodies, where they’re buying, and how they're influenced by media consumption and online disruption.

80 of the top 100 CPG brand manufacturers trust Numerator.

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Numerator OmniPanel

To keep pace with fast-changing consumer behavior, Numerator's OmniPanel goes beyond traditional measurement to deepen your consumer understanding.

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Case study: BODYARMOR leverages Numerator to gain distribution into key retailers

Learn how BODYARMOR demonstrated to a major club and dollar retailer that there existed an immediate opportunity to increase sales if they began carrying BODYARMOR products.

Grow more with Numerator.

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