Target known buyers...
Find hard to reach groups like new purchasers weeks (if not months) ahead of industry
based on recent behaviors...
Minimize recall bias by triggering surveys based on recent behaviors
and track over time
Enables deeper understanding of shifts in behaviors (ie: heavy, loyal, leaked and more)
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A single partner that addresses your range of business questions, how you need them answered
Custom Surveys offer full-service research design, tailored to your objectives, guided by a team of experts. Leverage Instant Surveys when you know what you need and need answers fast with self-directed set-up. Numerator’s panel-enhanced Survey ecosystem answers your questions today and allows for on-going integrated analysis.
Surveys by the Numbers
Targeted Surveys for Deeper Consumer Insights
Innovate at the speed of the modern consumer. Ask consumers “what if?” Leverage targeted surveys that reduce the time to understand consumers’ attitudes about your future initiatives.
Get new item feedback faster. Trigger surveys as soon as the shopper makes a specific purchase to understand in-store experiences and gather initial feedback about your product.
Classify panelists into existing segmentation schemes, or create new segmentations based on both attitudes and behaviors. Target and track their behaviors over time.
Access to the same panelists’ attitudes and opinions tied to their purchase behavior and understand their purchase journey.
Win back lapsed shoppers. Arm yourself with the tools needed to win customers back to your brand by understanding their motivators, their omnichannel activity, and purchase behavior.
Access thorough coverage of historically hard to reach channels to identify the value of category shoppers, measure market performance, and competitive activity over time.
Brands, retailers, and agencies that trust Numerator Surveys
Ask consumers “What If?” with Numerator Test Panel
Unlocking the Numerator Test Panel expands Numerator Surveys so we can better connect brands to consumers when it matters most -- whether it be during innovation, launch or post-launch.