NUMERATOR PURCHASE+ AUDIENCES
Redefine targeting and maximize return on ad spend with verified shopper seed sets
Build highly focused, purchase-based segments that can be modeled to scale for smarter audience targeting and messaging.
Improve your audience targeting.
Many companies struggle with audience data that lacks quality and transparency. Numerator provides a single source for first-party audience purchase and profile data, enabling clients to identify precise targets and maximize the efficacy of their media investment.
Discover Known &
Potential Buyers
Identify light-to-loyal shoppers at the category, brand, or item level across all retail channels – from big box and specialty to eCommerce and club – to effectively target category shoppers, brand buyers, or competitor brand buyers.
Understand Who These Buyers Are
Gain a holistic view of consumers’ attitudes, behaviors, and opinions to identify those who align with your brand—and use psychographic insights to craft messaging that truly resonates.
Leverage the Power of Single-Sourced, First-Party Data
Numerator owns the apps and resulting data used to create the audience seed sets, enabling greater data integrity and knowledge of its source.
1M+
HOUSEHOLDS SHARING TRIPS
20M+
UNIQUE TRIPS ADDED MONTHLY
2,500
Consumer ATTRIBUTES
Ready to see how Numerator can help your marketing reach your target consumer? Request your demo now.
Our expert team will take you through our easy-to-use platform and answer any questions. Schedule your demo today to start growing more tomorrow!
Brands that trust Numerator data for audience targeting.
Want to understand the effectiveness of your advertising?
Inform your advertising strategy by correlating shopper purchase behavior to your ad campaigns with Numerator Insights, powered by the Numerator OmniPanel.