The Rise of Non-Alcohol Beverages

As consumers increasingly focus on nutrition and whole-body wellness entering the new year, monitoring purchasing patterns and behaviors in emerging categories like Non-Alcohol Beverages will be critical.

Watch Emily Bleuher, Numerator Senior Consultant, and Jake DiSanto, Numerator Consultant, review the Non-Alcohol Beverage category and share strategies on how brands can leverage the category for long-term growth. Tune in to find out:

    • How has the category fared in the past few years and did it impact the alcohol industry?
    • Who are the Non-Alcohol Beverage shoppers and what are their occasions for purchasing?
    • Which Non-Alcohol brands are winning share and how can brands innovate to win category shoppers?
    • Which regions and months can Non-Alcohol Beverage brands expect their share of wallet to spike in growth?

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The Rise of Non-Alcohol Beverages

Questions on how to leverage Numerator data to drive growth? Send us an email at hello@numerator.com.

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