Memorial Day Promotions Review
The events of 2020 have significantly changed the way that consumers are able to observe major holidays like Memorial Day, and consequently retailers have had to adjust their promotional strategies around key events to account for shifting consumer behaviors.
In the wake of Memorial Day, we analyzed our omnichannel promotional data to discover how retailers shifted their promotions - if at all - in advance of the first major summer holiday under this new normal.
Download this event review to learn:
What categories were promoted most for Memorial Day
Which brands received the most promotional support
How deep the discounts were overall and by category