How to Survive (and thrive in) Amazon's digital shelf land grab
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You hear the words “digital shelf” tossed around a lot these days. From our perspective, it is certainly more than a buzzword—it encompasses elements of branding, advertising, marketing, pricing, supply chain, and much more, all of which impact whether a shopper chooses your product over alternatives. In this webinar, we dig into the challenges presented by the digital shelf, how these challenges tie into overall omnichannel commerce, and how you can measure and grow your digital retail presence.